Vibe product management
Everyone's vibe-coding these days. Point an LLM at a problem, get working code, ship it, move on. It works, sort of. But if nobody with real product sense is involved, you end up with something that functions but doesn't feel right. Customers notice. They might not tell you why they left, but they will leave.
Vibe product management is the opposite of managing by spreadsheet. It means someone is paying attention to how your product actually feels: the flow, the friction, the moments where users get confused or frustrated. Not through frameworks or ceremonies, but by talking to people, using the product, and having enough experience to know what's off.
The faster you can build, the more this matters. AI made code cheap. It didn't make judgment cheap: what to build, what to cut, what to fix first. Someone still has to own that for months, through the trade-offs and the week it slips.
Your product works. Cool. But does it have a vibe that makes people stay?
No one on your team has room to own that? See the two ways I help.
More writing, or see how it plays out in previous work.